When you first started your business, you may have thought it would be enough to offer your products to a handful of neighbors in your area without ever thinking about applying for a web hosting merchant account. You may have expanded your company’s reach by advertising in the local newspapers or on the local radio stations to reach people who don’t drive by your business on a typical day. But now you are ready to enter the digital age as your business moves into the era of e-commerce.
Get a Web Hosting Merchant Account
But you don’t have the skills, or maybe even the money, to design, install, and manage a professional Website through a Web Hosting merchant account. You may not even know where to start looking for a consultant who can advise you on how your site should look and work. You don’t know how to handle credit card payments or other electronic functions to serve your customers better. But instead of owning any of this, you’re just sitting back, relying on the old ways, and watching your competitors’ profits grow while yours stagnate or even decline.
If this describes your business, perhaps it’s time to ask about a web hosting merchant account. The terms and conditions for operating a merchant account can be explained to you by a bank or other financial services provider. Once you’ve determined whether your business is qualified to apply, you’ll be able to look for the best Web hosting merchant account rates and service before applying, paying attention to various setup and maintenance charges that can be added on top of your monthly transaction costs.
Once your merchant card application is approved, you’ll receive assistance in finding a website designer, someone who’ll work with you and represent your company in the best way possible. You can then equip your website with software that allows you to accept customers’ credit card payments as they shop online, so they’ll be able to pay for what they’re buying right away rather than waiting for a check to arrive. Once your merchant card has been approved, your underwriter will set up a gateway coordinator who will transfer your customers’ credit payments directly to your chosen checking account. You’ll only have to pay a flat rate per credit card transaction, or a low total percentage rate.
You can also create a site that will stand out from the competition. You can include product descriptions and price lists, as well as sale dates and FAQs. You can also include testimonials and links to other related sites, as long as it supports your company’s goals. Your site should be fault-free, easy to read, and free from clutter. You don’t want to overload your customers with too much information. You can also set up an email site if visitors have any questions or issues. You can also let them pay online with a credit card, which is probably the most important feature. Ask your banker for information about a web hosting merchant account.