Getting a great domain name is critical to your online business success. So before you take the big step and register your company name, make sure you have all the ducks.
- Know the keywords your business uses.
- Know some of the main products they offer.
- Have several possible names for your company.
Take your time when naming your business. Tell people about your company name. Tell them you are starting an online business and ask for their suggestions. You will be amazed at the good feedback they give you.
Once you have an idea for a business name, you can search existing online domain name registries to make sure the name is not already in use. Then register this new web company name. But before doing that, there are a few things to consider.
Choosing a Domain Name
A domain name is, of course, the name of your online business. The actual company name may differ slightly. However, the only major difference is that the domain name ends in .com (dot com). Don't waste your time on other kinds of extensions. Only use DOT COM, not .net, .biz, .org.
extension. .com is the mark of a reputable company. You are in business to make money and you have to make decisions based on profitability. So who do you think your customers will trust to buy your product? A serious business person or a newbie who knows nothing about doing business online?
Your domain name (or business name, same thing) must exude confidence, reliability, strength, and trustworthiness. Establishing credibility should be one of your first priorities when choosing your name. Remember, first impressions are lasting impressions.
Choose words that are straight forward and easy to understand. Words that represent the kind of business you're in. Your name should be easy to remember, easy to spell, and easy to remember.
Short domain names are better than long domain names.
Do not use numbers in domain names. Example: If my domain name is www.sevenwonderlust.com, someone might ask, "Is it www.7wonderlust.com?" Or think of your domain name as www.7to1odds.com. Does that mean seven2one? Or 721odds.com? The same is true for confusing characters such as percent (%) and plus (+).
Be careful if you're too smart or use gimmicks in your name. Remember that your business name is specifically for building credibility and credibility online!
The best choice for a domain name is one or two keywords. With broad keywords that cover a wide area, you can expand your business in new directions you may not have noticed yet.
You should check the popularity of the keyword you are considering before making your final selection. Use WordTracker or Overture Keyword Tool to find out how many times each keyword was searched. Tip: Use keywords with the most searches.
Finally, make the domain name easier to read. Choose words that are easy to read and remember. For example, which is better www.bigwillysite.com or www.BigWillySite.com?
If the company name is already taken, it is recommended to use a hyphen between words. I don't particularly recommend it, but more and more people are doing it because more domain names are being registered than ever before and there are fewer options to choose from. We recommend that you continue to brainstorm and add new, different, or additional words to your domain name instead of using hyphens. We recommend that you choose and then register your domain name with your host. And for good reason. First, it's easy to forget things like URLs, expiration dates, and passwords, so it's nice to have all that information in one place.
Second, why fill out the form multiple times? If you register your domain name with one company and host your website with another company, the form you fill in where the website is hosted shows you will enter the same information.
A domain name is the first point of contact your customers have with your business. You must choose your name wisely. Take your time, know your keywords, use a .com extension, build your credibility with your business name, and try to be memorable.